On demand TV Politics

Date October 2, 2008

Reports from the US that the three presidential debates and the vice-presidential debate are to be made available through on demand TV services provide a window on how on demand TV could have much further implications than simply enabling users to catch up with movies/soaps and music.

Making it easier for voters to view and review interviews and broadcasts may enable people to make more informed decisions when voting.

One potential downside of this may be that it could lead to even more importance being attached to the ‘TV performances’ of politicians rather than the actual parties policies.

It will be interesting to see how politicians in the UK exploit the tactics and tools being used in the US elections.

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